Client Success Stories: MIA Super Bowl 2020
Making Swag More Than Just Stuff: Wizard Creations’ Touch on Super Bowl 2020
When Miami hosted the Super Bowl 2020, the spectacle wasn’t confined to the gridiron. The razzmatazz extended to creating an unforgettable experience for the press and influencers who shape public perception. Enter Wizard Creations, the maestros of merch, tasked with crafting not just gifts, but stories.
For the VIPs, it was about more than mere memorabilia. Wizard Creations and the Super Bowl team joined forces to curate gift kits that captured the pulsating vibe of Miami and the electrifying spirit of the Big Game. These weren’t just swag bags; they were treasure troves tailored to the tastes and interests of each recipient, a hat-tip to their significance in the Super Bowl narrative.
From retro lunchbox kits that tugged at the strings of nostalgia to tech gift kits that resonated with the modern gadgeteer, each item was chosen for its ability to create a connection, to start a conversation, and to make the recipient feel part of the Super Bowl’s grand legacy.
Even the day-of volunteers were outfitted in swag that spoke volumes of their crucial role. Custom backpacks for utility, reflective lanyards for visibility, foldable straws for sustainability, and lip balms for the Miami sun – each item was a token of thoughtfulness and appreciation.
The products produced by Wizard Creations weren't just branded items; they were symbols of the Super Bowl ethos. Custom lapel pins for a touch of class, bomber jackets for style and comfort, and hats to shield from the Miami sunshine – every piece was a testament to the grandeur of the occasion.
At Wizard Creations, we understand that the best swag tells a story, one that aligns seamlessly with the event it represents. Our partnership with Super Bowl 2020 wasn't just about delivering products. It was about creating an experience, crafting memories, and ensuring that every piece of swag from a foldable straw to a bomber jacket carried with it a piece of the Super Bowl soul.
So, when the lights dimmed and the last touchdown was scored, the legacy of Super Bowl 2020 lived on, not just in the hearts and minds of fans but in the very items that Wizard Creations had the honor of crafting. Because here, swag is more than stuff; it’s a statement.